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Unnat Bharat Abhiyan (UBA)

It aims to create a virtuous cycle between society and an inclusive academic system by providing knowledge and practices for emerging professions and to upgrade the capabilities of both the public and the private sectors in responding to the development needs of rural India.


1.Swachhata Hi Sewa Campaign – Creating Awareness among Faculty and Students

 Swachhata Hi Sewa Campaign is an initiative from Prime Minister of India. As per the directions from Minister of Higher Education (MHRD), Government of India and the coordinator of Unnat Bharat Abhiyan (UBA), Dr.P.Meenakshi Devi, UBA coordinator of K S R Institute for Engineering and Technology (KSRIET) prepared a detailed plan in discussion with Dr.M.Venkatesan, Principal (KSRIET) to participate in “plastic-free-village” Campaign in the adopted villages.

 As a first step, a circular has been given to all the faculty members and students to create an awareness about Swachhata Hi Sewa Campaign (Copy enclosed).Then, UBA Coordinator conducted a meeting with faculty coordinators from each department (MECH, EEE, ECE, CSE, IT and S&H) and student representatives from each class about the implementation of “plastic-free-village” Campaign in the adopted villages. Then, UBA Coordinator and department faculty coordinators of KSRIET has addressed the students in each class to create an awareness about Swachhata Hi Sewa Campaign.

 Many students from each class shown interest towards the societal activities and were ready to get involved in Swachhata Hi Sewa Campaign. It has been planned to involve as many students as possible in this activity. A Whatsapp group has been created with UBA Coordinator, department faculty coordinators and students representatives of each class in KSRIET. The day-to-day schedule and the events organized have been posted in the group to make all the students to understand about the activities carried out in UBA-KSRIET towards “plastic-free-village” Campaign.





2.Swachhata Hi Sewa Campaign – Creating Awareness about Effects of Plastics in villages

The inauguration Swachhata Hi Sewa Campaign at Tiruchengode Taluk is organized by Namakkal District Collector Office on 11th September 2019. Our College students and UBA faculty coordinators have actively participated in the inauguration event (Photos enclosed). Faculty Coordinators of UBA have discussions with Block Development Officer and Project Development Officer Ms.Malarvizhi after the event regarding the implementation of “plastic-free-village” Campaign in the adopted villages.

Five teams have been formed with faculty and students to address the five adopted villages. Each team consists of at least five faculty coordinators and 30 students from each department. Each team coordinator has visited their allotted village and organised a meeting with the help of employees at Village Panchayat Office. The students addressed the public of that village and explained about the disadvantages of plastics and encouraged to use cloth bags. They also asked the public to collect and hand over the one-time use plastics.

Our teams have also visited the schools and have discussions with the head masters regarding “plastic-free-village” Campaign in the adopted villages. With permission from the headmasters our UBA coordinators addressed the students and create awareness about “plastic-free-village” Campaign. Then finally, the UBA team asked the students of the schools to bring one-time use plastics from their home and store it in the sacks provided for a period of one week time. It has been planned to collect the stored plastics and to issue cloth bags to all the students and teachers in the schools visited.





3. Collection of Plastics and distribution of Cloth Bags

 Our UBA team faculty members have addressed the students in school and our students collected the plastic wastages from the students and households in the village and distributed Cloth Bags to all of them.




4. Grama Sabha Meeting

Grama Sabhas were organized in the adopted villages with the people of the respective villages in the presence of the respective President, Counsellor and Ward member on 26.01.2020. The current issues and beneficiary topics were also discussed. The topics discussed are road facility, recreation water facility and storage, public toilets, drainage capacity ad cleanliness, electricity conservation, agriculture with technology, transportation, waste management, organic farming, socioeconomic upliftment of rural women and basic amenities in middle school. Five of our faculty members and 10 student volunteers helped to organize Grama Sabhas.





5.Disseminating knowledge on COVID 19 through e-pamphlets, WhatsApp, instagram and Facebook

The students of K S R Institute for Engineering and Technlogy prepared e-pamphlets and videos for disseminating knowledge on COVID – 19 to the students and faculty members of our college and general public.

Explanatory videos about the effects of COVID-19 and the precautions to be taken to prevent the spread of the disease are disseminated through WhatsApp, instagram and Facebook.







6. Distribution of food by UBA

Life takes place in relation to others. By helping the needy, we can make this world a better place to live. As part of the initiative, the team of K S R Institute for Engineering and Technology distributed meals to the workers and the needy in the adopted villages. We did this in the outbreak of corona only to the needy who had difficulties in getting money for groceries and for cooking.



7.A Webinar on National Education Policy 2020

The National Education Policy 2020 envisions a contemporary education system that foresees to contribute directly to transform our nation sustainably into an equitable and vibrant knowledge society, by providing high quality education to all. To create awareness about NEP amongst faculty members, students and other stakeholders, K S R Institute for Engineering and Technology hosted a webinar on “New Education Policy 2020” on 21.09.2020. Prof. P. Kanagasabapathi, Vice President, BJP (Tamil Nadu) & Professor, SASTRA University, Tanjavur was the keynote speaker for the session. The speaker vividly explained the benefits of the NEP and clarified the queries of the attendees. He highlighted that the NEP proposed sweeping changes including opening up of Indian higher education to foreign universities and introduction of a four-year multidisciplinary undergraduate programme with multiple exit options.





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